Joi Lansing as the screen name of Joyce Wassmansdoff, born in Salt Lake City, Utah on April 6, 1928. A buxom blonde model and actress, Lansing was often cast in roles similar to those played by contemporaries Jayne Mansfield and Mamie Van Doren. Her earliest work was as a model, and she began her film career in 1948. In 1952, she played an uncredited role in the MGM blockbuster Singin' in the Rain. On television she appeared on The Adventures of Wild Bill Hickok, I Love Lucy, and The Beverly Hillbillies in a recurring role.
Later movie roles included a part in 1967's Hillbillies in a Haunted House.
She starred in short musical films for the Scopitone video-jukebox system, which anticipated MTV by decades. Some of these films, particularly "The Web of Love", have gone on to become camp classics.
She died of breast cancer in 1972 at age 44.