Guy Lombardo (June 19, 1902 - November 5, 1977) was a Canadian bandleader and violinist. With his three brothers Carmen, Lebert and Victor and other musicians from his hometown of London, Ontario, he formed the big band The Royal Canadians in 1924, famous for playing what is considered "The Sweetest Music This Side of Heaven."
The band played at the Roosevelt Hotel in New York City from 1929 to 1959, and their New Year's Eve broadcasts (which continued until 1976 at the Waldorf Astoria) were a major part of New Year's celebrations across North America. In 1938, he became a naturalized citizen of the United States. They were noted for playing the traditional song Auld Lang Syne as part of the celebrations. Their recording of the song still plays as the first song of the new year in Times Square.
The Lombardos are to believed to have sold more than 300 million phonograph albums during their lifetimes, a considerable feat given that many homes had no record players in the 1920s and 1930s.